Category Archives for Guides

How to create powerful case studies that fatten your sales pipeline

Victoria Clarke, Bee DigitalI’ve lost count of the amount of B2B case studies I’ve written and edited (let alone read) over the last 10 years, including award-winning case study submissions. The case studies have spanned multiple industries – from the biggest tech giants to cottage industry SMEs and everything in between, including the education sector. […]

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Don’t just make Facebook ads – create YouTube ads too!

Antony Smith, Bee DigitalWhy are paid ads on Facebook the go-to for marketers?Well, with Facebook advertising, you can reach your exact audience. This is a big benefit – huge – that makes Facebook advertising one of the most targeted ways for businesses to engage with an audience they know. You can target specific locations, ages, […]

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Are you a bit lost with Targeted Advertising?

Victoria Clarke, Bee Digital“Facebook advertising does not work!”Wait, what? It’s true. You’ve written some great Ad copy about your “cutting-edge and innovative product” and either paid to ‘boost’ the post or else chucked money at Facebook by creating an Ad that’s seen by the whole of the UK. No corner left unturned. After all, you want […]

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You CAN do it, but SHOULD you?

You know how sometimes you can be waiting at a bus stop for half an hour and nothing arrives, then within five minutes, three buses come along at once?  Well, we’re having a bit of a ‘three-buses-at-once’ moment here at Bee Digital right now. Except instead of buses, it’s potential clients calling to ask if […]

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