Author: Terry FreedmanTerry freedman is a freelance ed tech writer and consultant. He blogs at ICT & Computing in Education, and tweets as @terryfreedman. Now that we’re in another lockdown, with all the difficulties that entails – staff on furlough or “let go”, orders drying up – customer retention becomes even more important than usual. […]
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Antony Smith, Bee DigitalWhy are paid ads on Facebook the go-to for marketers?Well, with Facebook advertising, you can reach your exact audience. This is a big benefit – huge – that makes Facebook advertising one of the most targeted ways for businesses to engage with an audience they know. You can target specific locations, ages, […]
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Author: Terry FreedmanTerry freedman is a freelance ed tech writer and consultant. He blogs at ICT & Computing in Education, and tweets as @terryfreedman. There has been quite a bit of research carried out concerning the effects of technology on health, mental health and wellbeing. Although the picture is not 100% positive, there seems to […]
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Antony Smith, Bee DigitalIt’s been a weird year. Understatement of the century, but with a global pandemic completely turning everyone’s world upside down, brands have had to react to this new, unprecedented climate in order to maintain successful businesses while the world wrestles with COVID-19. Adapting is key – but it’s not enough to just adapt […]
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Author: Terry FreedmanTerry freedman is a freelance ed tech writer and consultant. He blogs at ICT & Computing in Education, and tweets as @terryfreedman. It’s good that although many conferences have had to be cancelled, or at least deferred indefinitely, some have transitioned to being online. However, are such events worth your money or your […]
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Antony Smith, Bee DigitalFrom 3 pm on Thursday 15 October, the Global Marketing Awards 2020 winners were announced in 5-minute increments, with personalised videos uploaded in shortlist order via Don’t Panic Events Twitter page. We were so excited to learn (in real-time too!) that we’d been recognised for two awards…WINNER: Global Education CampaignBee Digital & […]
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Author: Terry FreedmanTerry freedman is a freelance ed tech writer and consultant. He blogs at ICT & Computing in Education, and tweets as @terryfreedman. Let’s be realistic: with yet another national lockdown looming (and perhaps even implemented by the time this has been published), it’s not going to be “business as usual” in the old […]
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Antony Smith, Bee Digital At the Global Agency Awards 2020 last week, we won ‘Best Crisis Communications or Response Campaign’ for delivering science lessons during COVID-19 with Empiribox Ltd. Competing with Brand Advance & the NHS for their Ramadan COVID-19 Campaign, we were recognised for launching the new platform Empiribox @ Home during the pandemic. […]
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Author: Terry FreedmanTerry freedman is a freelance ed tech writer and consultant. He blogs at ICT & Computing in Education, and tweets as @terryfreedman. A comparison of three different platforms: Zoom, Google Meet and Google ClassroomIf you need to run webinars or video conference calls for your customers, or make recommendations regarding one for your […]
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Author: Terry FreedmanTerry freedman is a freelance ed tech writer and consultant. He blogs at ICT & Computing in Education, and tweets as @terryfreedman. Lots of companies have resources that schools can download and use. Until recently, it didn’t matter too much if the materials came with very little guidance. Indeed, there’s a fine balance […]
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