strategy Archives - Bee Digital

Tag Archives forstrategy

[Guest Blog] How to run an event… without tears

Author: Terry FreedmanTerry freedman is a freelance ed tech writer and consultant. He blogs at ICT & Computing in Education, and tweets as @terryfreedman. In last week’s article, we asked Why should an edtech company run a conference or webinar programme? In this article, we look at things to consider in order to maximise the […]

[Guest Blog] Why should an edtech company run a conference or webinar programme?

Author: Terry FreedmanTerry freedman is a freelance ed tech writer and consultant. He blogs at ICT & Computing in Education, and tweets as @terryfreedman. Running a conference, a webinar or a series of webinars, can be a very useful marketing tool for a company. Yes, it can be somewhat time-consuming and labour-intensive, but bear with […]

[Guest Blog] 11 Marketing trends in 2021

Author: Terry FreedmanTerry freedman is a freelance ed tech writer and consultant. He blogs at ICT & Computing in Education, and tweets as @terryfreedman. It’s difficult to predict the future, so please regard this article as a reflection of what may happen and probably should happen in the area of marketing in the coming year. […]

[Guest Blog] 10 tips for launching your 2021 strategy

Author: Terry FreedmanTerry freedman is a freelance ed tech writer and consultant. He blogs at ICT & Computing in Education, and tweets as @terryfreedman. Before considering any ideas, we ought, perhaps, to consider the question: why bother? After all, the situation is so fluid that any strategy you prepare now could be rendered out of […]

Bee Digital Partners with Teacher Tapp

Bee Digital is proud to announce our brand new partnership with Teacher Tapp! Launched in 2017 by the former editor of SchoolsWeek, Laura McInerney, and UCL Institute of Education Professor, Becky Allen, Teacher Tapp enables teachers to have a voice and to help people learn about teachers’ daily lives. Through the mobile app, teachers receive a […]

Is your relational sales strategy stunting your growth?

The future belongs to the companies who are willing to invest in real, 1-to-1 , human-to-human interactions…it’s not about B2B or B2C, it’s about H2H, human-to-human. – Ryan Deiss, Co-Founder & CEO, Digital Marketer.At Bee Digital, we focus our efforts on creating real relationships with real people, turning strangers into friends, friends into customers, and […]

Knowing your numbers: How much can you afford pay for a lead?

Recently, I was asked to comment on the high costs and questionable value of education trade show, Bett for an article by journalist Merlin John, following a number of notable high-profile names performing their own little Bettxit this year (that’s an awful pun, but you get the idea). If a marketing activity costs £50,000 but makes £80,000, […]

You don’t want a marketing agency

Whether you know it or not, you don’t want marketing services.You don’t want to rank 1st on Google.You don’t want to be in the press.You don’t want to gain more followers.You don’t even want more leads.What you actually want is more sales/to increase the bottom line. Think about it, that’s why you are really here isn’t […]