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strategy

Automated marketing magic to improve teacher retention

August 30, 2023 by Chris Bradford
Keep your customers happy using email automation - Bee Digital marketing to schools agency

Holding onto a customer is much more cost-effective than hunting down a new one. But the real challenge lies in keeping those valued customers happy and engaged.

Categories Marketing to schools strategies Tags digital marketing, marketing, marketing strategy, strategy

The Great Email Debate: school or personal email addresses?

July 7, 2023 by Ant Smith
Woman trying to figure out if she should request personal or school email addresses for school sales.

What are the pros and cons of getting teachers’ personal or school email addresses when marketing to schools?

Categories Digital marketing to schools Tags digital marketing, marketing, marketing strategy, strategy

10 budget-friendly marketing tactics to help you stand out

June 29, 2023 by Alex Maher
Low cost marketing tactics to make your marketing budget go further - Bee Digital - marketing to schools agency

Marketing doesn’t have to cost the earth. There are plenty of marketing tactics to maximise audience engagement, build trust, and generate new leads—all without spending a penny.

Categories Digital marketing to schools Tags digital marketing, marketing, marketing strategy, strategy

7 killer edtech marketing recruitment interview questions

June 7, 2023 by Chris Bradford
Edtech marketing recruitment interview - congratulating a successful candidate

Looking to find a new superstar marketer for your edtech company? Here’s a selection of interview questions and tasks that we’ve developed over the years.

Categories Marketing to schools strategies Tags digital marketing, marketing, marketing strategy, strategy

Use live-streaming to get your product into classrooms

June 7, 2023April 21, 2023 by Ant Smith
Try live-streaming to get your edtech product in front of more teachers - Bee Digital - marketing agency to schools

3-2-1 …and we’re live! Whatever type of product or service you offer to schools it can be turned into a live-streaming experience.

Categories Digital marketing to schools Tags digital marketing, marketing, marketing strategy, strategy

From Blah to Wow: transform your value proposition to schools

March 31, 2023March 31, 2023 by Bryan Plumb
Tiger eating a lightning bolt - Bee Digital marketing agency to schools

Elevate your brand’s story with these value proposition tips and callouts, helping you sell more to schools.

Categories Marketing to schools strategies Tags digital marketing, marketing, marketing strategy, strategy

The secret to cross-selling to schools

March 14, 2023March 14, 2023 by Chris Bradford
Cross-selling to schools and teachers - Bee Digital marketing agency

Retail companies are masters of the cross-sell, persuading customers to spend more with them than they initially planned. What can they teach us about selling to schools?

Categories Marketing to schools strategies Tags digital marketing, marketing, marketing strategy, strategy

How to give yourself the best chance to win an education award

March 2, 2023March 2, 2023 by Alex Maher
illustration of four people celebrating winning an award - bee digital marketing to schools

Learn how to increase your chances of winning an education award from researching to preparing product access to social proof.

Categories Marketing to schools strategies Tags digital marketing, marketing, marketing strategy, strategy

Craft kick-ass lead magnets to boost teacher lead generation

February 14, 2023 by Chris Bradford
How to create compelling lead magnets - Bee Digital - Marketing to schools agency

Lead magnets are essential for marketing success. Consider the buying cycle, create curiosity, provide practical wins, and ensure the lead magnet is of high quality.

Categories Marketing to schools strategies Tags digital marketing, marketing, marketing strategy, strategy

How to sell to more to schools using these 3 audience types

February 14, 2023January 12, 2023 by Ant Smith
Happy person holding up a marketing strategies sign - Bee Digital Marketing to schools

Understanding the stage your educator audience is at with their problem is key to marketing success.

Categories Marketing to schools strategies Tags digital marketing, marketing, marketing strategy, strategy
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A square version of the Bee Digital Marketing logo. Text: Bee Digital Education Marketing

International marketing agency for companies that sell to schools.

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