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A small black & white portrait picture of Bee Digital Marketing team member Chris Bradford. He is looking to his left with a hand shading his eyesChris Bradford

The secret to cross-selling to schools

March 14, 2023March 14, 2023 by Chris Bradford
Cross-selling to schools and teachers - Bee Digital marketing agency

Retail companies are masters of the cross-sell, persuading customers to spend more with them than they initially planned. What can they teach us about selling to schools?

Categories Marketing to schools strategies Tags digital marketing, marketing, marketing strategy, strategy

Craft kick-ass lead magnets to boost teacher lead generation

February 14, 2023 by Chris Bradford
How to create compelling lead magnets - Bee Digital - Marketing to schools agency

Lead magnets are essential for marketing success. Consider the buying cycle, create curiosity, provide practical wins, and ensure the lead magnet is of high quality.

Categories Marketing to schools strategies Tags digital marketing, marketing, marketing strategy, strategy

4 winning ways to sprinkle delight into your marketing to schools

January 6, 2023November 30, 2022 by Chris Bradford
A female customer being delighted and smiling. Background: Bee Digital Marketing colours

Is it time to bring joy and enchantment to your teacher audience?

Categories Marketing to schools strategies Tags digital marketing, marketing, marketing strategy, strategy

Is your marketing stuck in stock photography hell?

March 14, 2023November 2, 2022 by Chris Bradford
A cartoon devil wearing a camera around its neck and giving a thumbs up. Background: Bee Digital Marketing colours

Stop using boring stock photo cliches on your website and marketing materials with these ways to break out of stock photo hell.

Categories Digital marketing to schools Tags digital marketing, marketing, marketing strategy, strategy 1 Comment

How to improve your webinar sign up rate

October 12, 2022October 12, 2022 by Chris Bradford
A man using his mobile phone leans against a wall with an advertisement on it. Text: Join Us Free. Background: Bee Digital Marketing colours.

If you’re wondering why you’re not getting the sign up numbers you hoped for it might be because you haven’t primed your audience.

Categories Marketing to schools strategies Tags digital marketing, marketing, marketing strategy, strategy

Is it time to improve your marketing engagement tactics?

September 28, 2022September 28, 2022 by Chris Bradford
A woman using a stick to mark a circle around her which is keeping out a man who wants to get closer. Inside the circle is a love heart with a line through it.

Are you generating website traffic, blog views, lead magnet downloads, and social media likes? Awesome!

So why don’t I have any new leads and sales?

Categories Marketing to schools strategies Tags digital marketing, marketing, marketing strategy, strategy

Is a ‘customer first’ culture actually a good marketing strategy?

September 15, 2022September 14, 2022 by Chris Bradford
A happy customer service advisor sits at a desk wearing a headset talking to three customers. Background: Bee Digital Marketing colours

Are you building a customer first culture? Going above and beyond for customers is a solid gold marketing strategy.

Categories Marketing to schools strategies Tags digital marketing, marketing, marketing strategy, strategy

Why buying an email list is a bad idea

March 14, 2023September 8, 2022 by Chris Bradford
In the foreground an overwhelmed man lies on the floor in front of his desk with his arm raised asking for help. His face is covered in papers which represent emails.

Buying your way into teachers’ email inboxes might seem like a quick route to sales but owning your own audience is much more powerful path to sustainable success.

Categories Marketing to schools strategies Tags digital marketing, marketing, marketing strategy, strategy

How to get the best out of your teacher testimonials

March 22, 2023June 23, 2022 by Chris Bradford
Text "you're the best" in the foreground with the Bee Digital Marketing colours in the background

Teacher testimonials are one of the most powerful persuasive tools in an education marketers toolkit. But how can you get the most out of them?

Categories Marketing to schools strategies Tags digital marketing, marketing, marketing strategy, strategy

How to use QR codes to get teachers to take action

January 19, 2023May 23, 2022 by Chris Bradford
a background of Bee Digital Marketing colours with a QR code in front of it.

Why you need to start using QR codes to get teachers to take action on your marketing.

Categories Digital marketing to schools Tags digital marketing, marketing, marketing strategy, strategy
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A square version of the Bee Digital Marketing logo. Text: Bee Digital Education Marketing

International marketing agency for companies that sell to schools.

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