What has Star Wars nostalgia got to do with marketing to teachers?
Can education marketers learn from Star Wars marketing techniques and strategy to boost their own campaigns to schools?
Can education marketers learn from Star Wars marketing techniques and strategy to boost their own campaigns to schools?
Move it like Moki Creating compelling content to drive a brand awareness campaign Moki asked Bee Digital to drive brand awareness across the wider education community. Moki is the first physical activity tracker designed for schools. Simple, robust and cost-effective, Moki Bands count your steps and use contactless technology to transmit the data to the … Read more
Unlocking value Repurposing existing content to generate a pipeline of £620,000+ Safeguarding Network has an extensive, resource-rich website offering schools and Designated Safeguarding Leads free content to improve safeguarding confidence, in addition to their core offering of high-value subscription memberships. The business’ goal was to increase brand awareness and the volume of marketing leads … Read more
In times of crisis it pays to have a customer retention strategy and culture.
Over the last 15 years in education marketing we’ve seen a lot of marketing mishaps. So to prevent you from falling into the same traps, we’ve put together a list of ‘Top 11 Marketing Don’ts’ – with actionable tips backed by expert advice. Top 11 Don’ts… Not running ads → In the Edu sector, very … Read more