The real reason I joined Bee Digital
Chris Bradford – Product Director, Bee DigitalMy Grandad often told me ‘Hard work is its own reward’.I admit I dismissed this as an old man’s cliche in my early career. You work for the money, or status, or experience. Right?I didn’t recognise the truth behind this philosophy until I started to better understand, over the […]
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Stop reaching out the wrong way with your outreach strategy
Antony Smith, Bee DigitalRemember what it’s like to go on a bad date? That’s essentially what a bad outreach strategy is: it starts with hope but quickly ends in a bitter anti-climax because the other party is just not that into you (or your brand).Imagine you’re a professional clown on a first date (that’s right, […]
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